We start a conversation with Edward Harris from Valley Forge Tourism about how to creatively promote a destination’s food tourism scene and then talk about encouraging creativity in general.
Edward Harris is the Chief Marketing Officer at the Valley Forge Tourism & Convention Board, representing Montgomery County, PA. Prior to joining the Tourism Board, Harris served in brand development leadership roles at a select group of iconic brands including Converse, Timberland, Under Armour, Destination Maternity Corporation, and eBay. Mr. Harris also serves as Chairman of the Marketing Advisory Board at the Haub School of Business at Saint Joseph’s University, where he is an adjunct professor. A native of Philadelphia, PA, Harris holds an MBA from Boston College and a Bachelor of Science in Marketing from Saint Joseph’s.